Boots was right on point when they named this liquid eyeliner Gilt...It's like liquid gold! I purchased this for $9 in a Target haul I am yet to post ( I shall, I shall, I promise), and boooyyyy am I happy to have done so. The packaging only serves as a way to restrain the power and transfixing characteristics of this beautiful liner. When I first opened it, I could already see that a little would go a long way since the constincency is very liquidy almost like new nail polish. I first applied it as a liner, but when I was applying it to the other eye I accidently smudged it, so I decided to spread it using my finger over my eye like eyeshadow. The results were breathtaking (The picture above)! The application was smooth, even, and intense. The staying power is excellent and there was no creasing for me without primer (I have very oily lids). I am in love. If you guys ever run across this, give it a shot it won't dissapoint.